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How marketing can ensure the sustainability of cultural institutions

https://www.utas.edu.au/about/news-and-stories/articles/2018/674-how-marketing-can-ensure-the-sustainability-of-cultural-institutions

20 Jul 2018: “In for-profit firms, the perception is that there’s a trade-off between profitability and sustainability. It’s thought of as a natural dichotomy – and it’s a battle that’s been going on for 40 years,” said Dr Mark Wickham from the
‘Down down’ and ‘cheap cheap’ are gone gone

https://www.utas.edu.au/about/news-and-stories/articles/2018/557-down-down-and-cheap-cheap-are-gone-gone

12 Mar 2018: On January 26, 2011, Coles fired the first shot in what would soon be dubbed the “supermarket price wars” by reducing the price of its own-brand milk to A$1 per litre. Woolworths fired back, triggering seven years of intense price
A normal day in Antarctica

https://www.utas.edu.au/about/news-and-stories/articles/2018/720-a-normal-day-in-antarctica

14 Sep 2018: Banner image: Chad Greene (UTIG). Dr Felicity McCormack doesn't like the cold much…which can be tricky given her office for several weeks out of the year is Antarctica. Dr McCormack is a post-doctoral researcher at the Institute for Marine and
Looking at Antarctica through an advertising lens

https://www.utas.edu.au/about/news-and-stories/articles/2018/562-looking-at-antarctica-through-an-advertising-lens

19 Mar 2018: Ever wondered how your perception of Antarctica has been shaped over the years? Influences are usually documentaries, advertising, or by reading books on the continent. Being a continent that is accessible to very few people, Antarctica is regarded
How to prepare the world’s economies for the next big hit

https://www.utas.edu.au/about/news-and-stories/articles/2018/534-how-to-prepare-the-worlds-economies-for-the-next-big-hit

19 Feb 2018: When you drop a pebble into a body of water, the force creates circular ripples that gradually spread out across the surface. When an economic shock or crisis hits, the global economy is no different. Any change, no matter how big or small, can have
Why graphic design can be a force for good in corporate accountability

https://www.utas.edu.au/about/news-and-stories/articles/2018/555-why-graphic-design-can-be-a-force-for-good-in-corporate-accountability

12 Mar 2018: Consumers and investors are becoming increasingly interested in sustainable and ethical companies. But what happens when organisations turn their sustainability reports into marketing material, without actually accounting for their impacts on the
In China's online retail market, the future has arrived

https://www.utas.edu.au/about/news-and-stories/articles/2018/594-in-chinas-online-retail-market-the-future-has-arrived

30 Apr 2018: In 2017, an estimated 1. 66 billion people around the world purchased a product online, amounting to US$2. 3 trillion in global e-retail sales. That figure is expected to skyrocket to US$4. 48 trillion by 2021, which means over the next couple of years,
This board game is changing how high schoolers think about business

https://www.utas.edu.au/about/news-and-stories/articles/2018/590-this-board-game-is-changing-how-high-schoolers-think-about-business

29 Apr 2018: A board game is helping high school students gain confidence in pursuing a business degree, and it’s making a big difference in a region of Tasmania that needs it most. According to government statistics, the north-west coast of Tasmania has one
Why group work is far more valuable than you might think

https://www.utas.edu.au/about/news-and-stories/articles/2018/628-why-group-work-is-far-more-valuable-than-you-might-think

6 Jun 2018: From being saddled with all the work to coasting along for a free ride, student experiences of group projects are not always positive. And oftentimes, students just try to get through their group work for the grades, without realising that the true
This board game is changing how high schoolers think about business

https://www.utas.edu.au/about/news-and-stories/articles/2018/549-this-board-game-is-changing-how-high-schoolers-think-about-business

12 Mar 2018: A board game is helping high school students gain confidence in pursuing a business degree, and it’s making a big difference in a region of Tasmania that needs it most. According to government statistics, the North West Coast of Tasmania has one of
Finance expert driving a major rethink of how we monitor the markets

https://www.utas.edu.au/about/news-and-stories/articles/2018/535-finance-expert-driving-a-major-rethink-of-how-we-monitor-the-markets

26 Feb 2018: “It’s like looking for a freak flood in Brisbane,” said Dr Nagaratnam (Sree) Jeyasreedharan, a lecturer in finance at the Tasmanian School of Business and Economics. “We can model for 10 or 50 years, but what happens when there’s a
This economist calculates the ‘trade-off’ in national parks tourism

https://www.utas.edu.au/about/news-and-stories/articles/2018/599-this-economist-calculates-the-trade-off-in-national-parks-tourism

30 Apr 2018: Wherever humans and the natural environment meet, there’s often a trade-off…and nature almost always comes off second-best. But now wilderness areas are being measured against a different set of values, and this can guide how tourism authorities
Why we need to integrate our physical and mental health treatment

https://www.utas.edu.au/about/news-and-stories/articles/2018/636-why-we-need-to-integrate-our-physical-and-mental-health-treatment

7 Jun 2018: To maintain our wellbeing we need to look after both our physical and mental health. But for those with chronic physical or mental illness, treatment can be complicated, inconsistent, and can feature lengthy hospital stays that are frustrating and
As the climate changes, agriculture businesses must adapt to survive

https://www.utas.edu.au/about/news-and-stories/articles/2018/630-as-the-climate-changes-agriculture-businesses-must-adapt-to-survive

7 Jun 2018: Thanks to a changing climate, we know one thing for sure – our agriculture industry won’t look the same in 10 years’ time as it does today. The good news is that Australians can continue to enjoy fresh, locally grown fruit and vegetables for
Why the biggest myths about organisational change miss the point

https://www.utas.edu.au/about/news-and-stories/articles/2018/550-why-the-biggest-myths-about-organisational-change-miss-the-point

12 Mar 2018: Organisational change isn’t linear. There’s no clear beginning or end point. Instead, it’s a cycle – an ongoing process that every organisation must be ready to actively engage with at any given time. And the troubling thing is that very few
From an Octopus Girl's notebook

https://www.utas.edu.au/about/news-and-stories/articles/2018/611-from-an-octopus-girls-notebook

17 Jul 2018: Erin Hortle’s first novel is about the relationship between a breast cancer survivor and some octopuses at Eaglehawk Neck, on the Tasman Peninsula. The Octopus and I, excepts from which won her the Young Writer's Fellowship in the Premier's
Changing the world, one breath at a time

https://www.utas.edu.au/about/news-and-stories/articles/2018/677-changing-the-world-one-breath-at-a-time

22 Jul 2018: The excitement and anticipation experienced by expectant parents throughout the nine months of a baby's development in utero is a special and unique time. But when a baby doesn't reach full term and unexpectedly makes a premature entrance into world,
Amazon is not a threat

https://www.utas.edu.au/about/news-and-stories/articles/2018/621-amazon-is-not-a-threat

28 May 2018: Small retailers need a digital presence in order to be successful, but that doesn’t mean e-commerce is necessarily the answer. That’s one of the key findings unearthed by a ground-breaking investigation into the small retailer experience, and
Making a career out of creativity

https://www.utas.edu.au/about/news-and-stories/articles/2018/741-making-a-career-out-of-creativity

12 Oct 2018: Singer songwriter Ange Boxall has scaled many heights since she completed a degree in Fine Arts at the University of Tasmania. Her 2016 country album Into the Wind debuted at No. 11 on the ARIA charts, and she’s worked with some of the best
How retailers turn everyday items into ‘must-have’ collectables

https://www.utas.edu.au/about/news-and-stories/articles/2018/714-how-retailers-turn-everyday-items-into-must-have-collectables

24 Aug 2018: Coles’ recent “Little Shop collectables” promotion has proved a hit with consumers, with entire sets of the toy products selling online for exorbitant prices. This success is interesting given recent conversations and media coverage around