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  2. Data Management [KXO131]

    2025 Shanghai Ocean University
    This unit will explain the relationship between data, information, and knowledge and introduce several different methods/tools for managing, storing, securing, modelling, visualising, and analysing data. This unit will provide an understanding of how data can be manipulated to meet the needs of users. Changing data into information can be accomplished with a range of tools, including Splunk, SQL,...

  3. Business Logistics [KXO325]

    2025 Shanghai Ocean University
    The unit teaches contemporary business logistics concepts by exploring the intersection of supply chains, logistics and information technology. At the start, students are introduced to fundamental logistical functions including transportation, warehousing and inventory management. Building on this understanding, students are then introduced to advanced topics in integration, traceability,...

  4. Database Management Systems [KXO206]

    2025 Shanghai Ocean University
    This unit takes student database skills beyond an elementary knowledge of the SQL (Structured Query Language) database language to a level where they can undertake significant database systems development using both SQL and Oracle's procedural extension to SQL, PL/SQL. This unit seeks to develop knowledge and skills in: The SQL*Plus programming environment Developing and debugging SQL scripts...

  5. Principles of Marketing [BMA151]

    2025 ECA Melbourne, Hobart, Launceston, Online, Shanghai Ocean University Student elective
    This unit explores the basic principles and concepts that underpin marketing. Students will be introduced to theories supporting market segmentation, target marketing, positioning and the marketing mix. This unit provides students with the foundational knowledge on how firms market products, and an understanding of the role of marketing within the organisational, business and social environment....

  6. ICT Project Management [KXO231]

    2025 Shanghai Ocean University
    This unit provides both a theoretical and practical overview of project management as it relates to technology-oriented projects. Specifically, this unit will introduce project management principles, techniques and tools that can be used to guide traditional business-oriented ICT projects, as well as those adaptations that are designed to support development of more creative ICT projects. A set...

  7. Programming and Problem Solving [KXO151]

    2025 Shanghai Ocean University
    Students will learn to use a high level programming language to write programs which solve problems defined by a program specification. They will master fundamental concepts relating to imperative object-based programming and are introduced to concepts relating to graphical user interfaces and event driven programs. Students are required to demonstrate syntactic, conceptual and strategic...

  8. Introduction to Management [BMA101]

    2025 Cradle Coast, ECA Melbourne, Hobart, Launceston, Online, Shanghai Ocean University Student elective
    This unit provides students with an introduction to management concepts, functions and strategies. The unit outlines the key functions of management. The unit then explores the context surrounding management functioning, including an analysis of the broad environment in which organisations operate, the internal dynamics of organisational life, and the ethical climate that underpins sound...

  9. Retail Marketing [BMA329]

    2025 Hobart, Hong Kong Universal Ed, Online, Shanghai Ocean University Student elective
    Retailing is a large and diverse industry that contributes significantly to the economy and creates more jobs than many other sectors (retailing is the second largest employment sector in Tasmania and Australia). For marketers, understanding different aspects of a retailing business is pivotal, as retailers are the ones who sell products and services directly to the final consumer. Retailers are...

  10. Business Strategy [BMA202]

    2025 Cradle Coast, ECA Melbourne, Hobart, Hong Kong Universal Ed, Launceston, Online, Shanghai Ocean University Student elective
    Strategy is concerned with an organisation's long-term direction - with making strategic choices about how to use resources best and align the firm with the operating environment. Business Strategy enhances your knowledge of strategy formulation, implementation and evaluation with a business, and the key contextual factors and managerial decisions that influence this process. The unit develops...

  11. Entrepreneurship and Innovation [BMA334]

    2025 Shanghai Ocean University
    This unit will enable you to develop an understanding of entrepreneurship and innovation in the development of business ventures. Innovation is now seen as central to the development of business, economy and society. We will explore the relationship between entrepreneurship and innovation, the process of innovation development, and the risks associated with entrepreneurship and innovation. ...
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