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  2. Thumbnail for Rooms with a view – and a story to tell

    Rooms with a view – and a story to tell

    https://www.utas.edu.au/about/news-and-stories/articles/2018/707-rooms-with-a-view-and-a-story-to-tell
    10 Aug 2018: Tasmanian School of Business and Economics’ PhD student Monika Belhaj will lead an intensive study into the unique offerings of MACq 01 Hotel on Hobart’s waterfront. Her research will explore the links between marketing and visitor experience,
  3. Thumbnail for How marketing can ensure the sustainability of cultural institutions

    How marketing can ensure the sustainability of cultural institutions

    https://www.utas.edu.au/about/news-and-stories/articles/2018/674-how-marketing-can-ensure-the-sustainability-of-cultural-institutions
    20 Jul 2018: “In for-profit firms, the perception is that there’s a trade-off between profitability and sustainability. It’s thought of as a natural dichotomy – and it’s a battle that’s been going on for 40 years,” said Dr Mark Wickham from the
  4. Thumbnail for Looking at Antarctica through an advertising lens

    Looking at Antarctica through an advertising lens

    https://www.utas.edu.au/about/news-and-stories/articles/2018/562-looking-at-antarctica-through-an-advertising-lens
    19 Mar 2018: Ever wondered how your perception of Antarctica has been shaped over the years? Influences are usually documentaries, advertising, or by reading books on the continent. Being a continent that is accessible to very few people, Antarctica is regarded
  5. Thumbnail for An iconic life on the stage, reborn

    An iconic life on the stage, reborn

    https://www.utas.edu.au/about/news-and-stories/articles/2018/642-an-iconic-life-on-the-stage-reborn
    31 Jul 2018: Head of Discipline (Theatre and Performance) Dr Jane Woollard has shed a new light on the ground-breaking acting career of Eliza Winstanley — a superstar of Sydney’s theatre scene in the 1830s and 40s — though her research and creative practice
  6. Thumbnail for How retailers turn everyday items into ‘must-have’ collectables

    How retailers turn everyday items into ‘must-have’ collectables

    https://www.utas.edu.au/about/news-and-stories/articles/2018/714-how-retailers-turn-everyday-items-into-must-have-collectables
    24 Aug 2018: Coles’ recent “Little Shop collectables” promotion has proved a hit with consumers, with entire sets of the toy products selling online for exorbitant prices. This success is interesting given recent conversations and media coverage around
  7. Thumbnail for A Tasmanian Requiem

    A Tasmanian Requiem

    https://www.utas.edu.au/about/news-and-stories/articles/2018/586-a-tasmanian-requiem
    24 Apr 2018: On December 26, 1847, a small group of Aboriginal people sat in the Lieutenant-Governor’s box at Hobart’s Theatre Royal watching a new pantomime. A local newspaper reported how “the natives … seemed gratified at their first public
  8. Thumbnail for Location and voice technology are the future of retail

    Location and voice technology are the future of retail

    https://www.utas.edu.au/about/news-and-stories/articles/2018/575-location-and-voice-technology-are-the-future-of-retail
    11 Apr 2018: Retailers, struggling to connect with their customers, have been trialling new technologies to blend in-store and digital experiences. Interactive kiosks, mobile-friendly websites and transactional apps have become the norm. But shoppers are looking
  9. Thumbnail for How picture boards were used as propaganda in the Vandemonian War

    How picture boards were used as propaganda in the Vandemonian War

    https://www.utas.edu.au/about/news-and-stories/articles/2018/560-how-picture-boards-were-used-as-propaganda-in-the-vandemonian-war
    14 Mar 2018: As Hobart’s Old Government House was being demolished in the late 1850s, workers made a remarkable discovery. Lifting the floor, they found an old pine board covered with four rows of pictures. Six scenes painted in oils depicted interactions
  10. Thumbnail for Explainer: the evidence for the Tasmanian genocide

    Explainer: the evidence for the Tasmanian genocide

    https://www.utas.edu.au/about/news-and-stories/articles/2018/513-explainer-the-evidence-for-the-tasmanian-genocide
    17 Jan 2018: At a public meeting in Hobart in the late 1830s, Solicitor-General Alfred Stephen, later Chief Justice of New South Wales, shared with the assembled crowd his solution for dealing with “the Aboriginal problem”. Voluminous written and
  11. Thumbnail for Fed up with always being in the slow queue?

    Fed up with always being in the slow queue?

    https://www.utas.edu.au/about/news-and-stories/articles/2018/625-fed-up-with-always-being-in-the-slow-queue
    4 Jun 2018: Whether it is lining up to pay for your groceries, making a bank transaction, or waiting for a table at a trendy restaurant, time costs money. Remember that time is money. Benjamin Franklin, 1748As businesses become aware of the direct and indirect

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