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How marketing can ensure the sustainability of cultural institutions

https://www.utas.edu.au/about/news-and-stories/articles/2018/674-how-marketing-can-ensure-the-sustainability-of-cultural-institutions

20 Jul 2018: “In for-profit firms, the perception is that there’s a trade-off between profitability and sustainability. It’s thought of as a natural dichotomy – and it’s a battle that’s been going on for 40 years,” said Dr Mark Wickham from the
How retailers turn everyday items into ‘must-have’ collectables

https://www.utas.edu.au/about/news-and-stories/articles/2018/714-how-retailers-turn-everyday-items-into-must-have-collectables

24 Aug 2018: Coles’ recent “Little Shop collectables” promotion has proved a hit with consumers, with entire sets of the toy products selling online for exorbitant prices. This success is interesting given recent conversations and media coverage around
No presents, please

https://www.utas.edu.au/about/news-and-stories/articles/2018/666-no-presents-please

18 Jul 2018: Western children have more toys, games and possessions than ever before. And Australia has one of the highest rates of average spending per child on toys. Faced with a glut of children’s toys at home, more and more parents are presenting gift
Location and voice technology are the future of retail

https://www.utas.edu.au/about/news-and-stories/articles/2018/575-location-and-voice-technology-are-the-future-of-retail

11 Apr 2018: Retailers, struggling to connect with their customers, have been trialling new technologies to blend in-store and digital experiences. Interactive kiosks, mobile-friendly websites and transactional apps have become the norm. But shoppers are looking
Australia is undergoing a major change...

https://www.utas.edu.au/about/news-and-stories/articles/2018/800-australia-is-undergoing-a-major-change

9 Sep 2018: It’s time for employers and organisations to transform awareness of mental health issues at work into action, and researchers are developing the tools and strategies to help make that happen. When it comes to safety in the workplace, physical
Fed up with always being in the slow queue?

https://www.utas.edu.au/about/news-and-stories/articles/2018/625-fed-up-with-always-being-in-the-slow-queue

4 Jun 2018: Whether it is lining up to pay for your groceries, making a bank transaction, or waiting for a table at a trendy restaurant, time costs money. Remember that time is money. Benjamin Franklin, 1748As businesses become aware of the direct and indirect

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