Business

Studying a degree in Business will give you the knowledge and skills to take your passion and develop it into a career.

Explore our courses

Bachelor of Business

Learn from the experts

Learn from local business leaders in Tasmania and abroad through guest lectures.

Explore Tasmania and its business network

Discover iconic Tasmanian destinations to gain unique insights into business operations.

Gain hands-on experience

Gain practical work experience and expand your career horizons with our Business Placements Program.

Gain lifelong skills that prepare you for a thriving career across an ever-shifting business environment

The Bachelor of Business is built around fostering entrepreneurial thinking, analytical skills and innovation, so you’ll graduate with a real edge in your chosen industry and knowledge that doesn’t expire.

Core units in topics such as data analysis, entrepreneurship, corporate law, strategy, and social responsibility provide you with the underpinning principles of business and help develop general workplace skills.

You'll then choose a business major to specialise in your studies. In the elective space of your degree, you can select individual units that interest you from across the University. Alternatively, you can use this space to study a second business major or another major from a different area, broadening your knowledge and developing complementary skills to support your future career.

Study options in this degree

A major is an area of focus in your degree. During your studies, you’ll choose an area that interests you, and then study a group of units related to that area. You also have the option to utilise elective space in this degree to study a second major, which you can source from this degree, or elsewhere in the University, such as the new major in Sustainability. Find out more at What is a Major?

Accountants work in every industry. They help in managing all aspects of a business and provide tailored advice not only on financial matters but also on budgeting, strategic  planning, data analysis, tax, auditing and sustainability to ensure organisational accountability. We are accredited with both CPA Australia and Chartered Accountants Australia & New Zealand to ensure your experience and studies are globally recognised.

Your studies will equip you with in-demand and job-specific skills in accounting so that you're ready to enter the workforce. You’ll have the opportunity to utilise work-integrated learning opportunities to build your hands-on experience and important soft-skills, ensuring you graduate with the industry exposure  to match your knowledge.

Learn to use data to make informed business decisions. Your studies will include building foundational programming skills for business analytics and developing knowledge of the business context and various applications of analytics in a range of business scenarios. Business analytics is an exciting and emerging discipline that combines technology-related skills with business acumen. The business analytics major will provide you with practical hands-on experience working with the latest technologies in data analytics alongside key soft skills.

You will develop strengths in programming, data modelling, data analysis, data visualisation and data storytelling within a business context. Focused on analysing data in a business context, the major will equip you with the skills needed to thrive in today’s data-driven world.

Economists study the big questions facing people, organisations, and the world. This major exposes you to Tasmania's growing industries and the current economic climate. It teaches you to understand complex markets including energy, agriculture, and tourism. Guided by leading researchers, you'll work on real-world issues using actual data. Studying Business Economics provides a framework for solving complex problems in various settings.

You'll gain analytical, technical, communication, and professional skills, engage with mentors, economists, and the business community in and out of the classroom, and attend events with influential speakers from government and industry experts.

Our Finance major develops analytical and inquisitive thinking, equipping you with a strong technical understanding of finance and a well-rounded perspective on the world. You will gain insight into the operations of banking and financial institutions, as well as expertise in financial planning, digital finance, investment analysis, and corporate and international finance. Studying finance provides you with the skills and knowledge necessary to build a successful career in the field.

You will explore real-world applications of financial and investment decision-making, corporate advisory, and investment banking. Local and global industry leaders enhance your learning experience by sharing their insights through lectures and webinars. Our exceptional team of educators goes beyond theory, delving into the challenges faced in financial markets. As a result, graduates majoring in Finance are equipped with advanced analytical and problem-solving skills, preparing them to thrive in this complex and dynamic industry.

Fast-track your career by developing specialised business skills in Hospitality Management. This course equips you with the expertise to excel in managerial roles across the private, public, and community sectors. Gain practical knowledge and industry-relevant insights to confidently lead teams, drive operational success, and adapt to the dynamic demands of contemporary business environments.

NOTE: This major is only available for those with a diploma or advanced diploma (or equivalent) in Hospitality and who want to enhance their business skills to lead teams, manage organisations or start their own enterprise.

All businesses, from large corporations to small start-ups, need effective management to succeed, with people being a key driver of that success. In the Management of People and Organisations major, you’ll explore how the evolving nature of work influences individuals, organisational behaviour, communication with staff and stakeholders, human resource management, and how leaders drive change.

With a range of work-integrated learning opportunities, you'll discover how to manage people and organisations in traditional, remote, and precarious contexts. You’ll get hands-on experience with corporate internships, industry guest lectures, real-world business case studies, and activity-based classes.

Our marketing major is designed to equip you with the knowledge and skills necessary to thrive in today's dynamic business environment. You will delve into the fundamental concepts of marketing, exploring market research, consumer behaviour, branding, advertising, and strategic planning. By combining theoretical frameworks with practical applications in social media and digital marketing, we aim to empower you with the tools to excel in the ever-evolving digital landscape.

Our experienced faculty and industry experts will guide you through real-world case studies and hands-on projects, providing the necessary skills and insights to thrive in the marketing industry.

Fast-track your studies and prepare for a successful career in the tourism sector. You’ll deepen your understanding of best practices in tourism management and appreciate the importance of research, critical thinking, and effective communication in the industry. Gain job-specific skills in management and business to step confidently into a managerial role where you can put your expertise into practice. You will be doing what you love and have the opportunity to inspire your peers with your passion for tourism through exceptional management practices.

The units you complete will complement your industry-specific expertise and enhance your existing tourism knowledge, with a particular focus on Tasmanian and Australian business practices.

NOTE: This major is only available for those with a diploma or advanced diploma (or equivalent) in Tourism Management and who want to enhance their business skills to lead teams, manage organisations or start their own enterprise.

From our 24-hour news cycle and endless streaming services to social media posts building brands and inspiring social change, media and communication connect every aspect of our personal and professional lives. Media and communication graduates are sought by many industries looking for people whose understanding of media goes beyond their own favourite shows and social media accounts. An understanding of media and communication opens doors to a wide range of exciting careers.

Our island campus of Tasmania is the start of your journey. The Media School is uniquely co-located with leading media organisations in Hobart. You will bump shoulders and share facilities with practitioners from the news, communication and the screen industries. Outside, you're a short walk from Parliament House, the courts, museums, galleries and performance spaces, and Hobart's docks, which are the world's scientific gateway to Antarctica.

This major is tailored for students curious about media from a cultural and sociological perspective. Who are the content makers and who are the audiences? Who are the influencers and how are do we understand their influence? Students will learn skills in media analysis and develop their skills in research and professional writing.

Add sustainability to your degree

As part of our commitment to sustainability, we have created a complementary, optional major available across most of our flexible bachelor's degrees.

In the major, explore interdisciplinary knowledge and skills that underpin the development of sustainable societies and solutions. Informed by international and local research, practice, and theory, this major allows you to develop specialist expertise across the physical and social sciences and humanities, emphasising student-led and problem-based learning.

It provides the frameworks for developing sustainability-oriented solutions in a range of fields and is relevant to a wide range of careers.

Further study options

For honours course information, please visit the Bachelor of Business with Honours.

Please visit the Business Studies and Business Administration pages to view postgraduate study options.

Combined study options

Choosing a double degree allows you to deepen your knowledge within two separate study areas. This means you can pursue your career and follow your passion at the same time. And when you graduate, you’ll have a set of skills that will really set you apart.

The Bachelor of Business can be combined with a number of other degrees. Visit the Double Degrees page to learn more.

Find out more about what you'll study, entry requirements, fees and scholarships - and to apply.

Visit the course page

Career opportunities

Careers requiring business skills are growing fast, with employers demanding formal qualifications. Some of the careers projected to grow into 2026: ^

32%

Management and
Organisational Analysts

Labour Market Insights five year projections from November 2021 to November 2026

11.4%

Advertising and
Marketing Professionals

Labour Market Insights five year projections from November 2021 to November 2026

11.7%

Finance Manangers

Labour Market Insights five year projections from November 2021 to November 2026

^ National Skills Commission five year projections from November 2021 to November 2026.