Media and Communication

The ability to create content, and understand the role of communication in culture and society, opens doors to dynamic and rewarding career opportunities.

Explore our courses

Bachelor of Media and Communication

Learn practical skills and build a professional portfolio

Gain the confidence and skills to create, produce and present, building your own professional portfolio

Get industry ready

Study across creative disciplines and build diverse skills valued by industry

Live and breathe the media industry

Take part in placements with industry partners and media practitioners.

Media connects every aspect of our personal and professional lives

Does your curiosity and creativity drive you to ask questions, to listen to your community, and to share stories? If so, our Media and Communication course  is the right fit for you.

As media and communications practitioners, we are employed across every industry to create and manage messages, to solve problems, and to raise awareness. We deal with the critical issues of the day, every day.

This specially designed course will provide you with a highly supportive and personal learning experience, tailor-made to equip you with the skills, knowledge, and experience required to succeed in a wide range of careers.

Our Media School is based at the Hedberg, a state-of-the-art performance venue in the centre of Hobart City. Working alongside your academic teachers and mentors, you will share facilities with media, performing arts, and film.

Study options in this degree

In addition to core skills and knowledge in Media and Communication, you can tailor your degree with studies in a wide range of areas, including:

Crisis communications and management are relevant to all media content creators. You’ll develop how to analyse time-sensitive information and how to communicate complex information. You’ll learn the strategies and tools it takes to communicate meaningfully in these dynamic scenarios with a range of contemporary case studies.

Digital platforms have transformed how we communicate. Social media platforms, cloud-based technologies, gaming and virtual reality platforms are constantly evolving, dynamic and reciprocal. You'll explore the ethical issues around digital networks, from inequalities to data privacy.

To be successful in the media and communications industry, an entrepreneurial mindset is essential. To foster this, you’ll learn how to mix creative practice with business acumen. You’ll develop a professional profile, work with experts in the field to manage a portfolio career and develop the communication skills to confidently engage with all stakeholders.

Creating content across multiple channels or platforms enables us to reach broader audiences. You'll experiment with platform integration and use tools such as Augmented Reality (AR), Virtual Reality (VR) and Alternate Reality Games (ARG's). Working as a team you'll get the opportunity to create a multiplatform media project and utilise machine learning (GenAI) in content creation.

Advocacy can help to win elections, change laws and policy, help brands connect with their audiences as well as make for compelling changes in consumer behaviour. In this unit you’ll develop the capacity to advocate by creating narratives and campaigns. To build upon these learnings, you'll learn how to engage with the media as a strategic communicator.

Add sustainability to your degree

As part of our commitment to sustainability, we have created a complementary, optional major available across most of our flexible bachelor's degrees.

In the major, explore interdisciplinary knowledge and skills that underpin the development of sustainable societies and solutions. Informed by international and local research, practice, and theory, this major allows you to develop specialist expertise across the physical and social sciences and humanities, emphasising student-led and problem-based learning.

It provides the frameworks for developing sustainability-oriented solutions in a range of fields and is relevant to a wide range of careers.

Combined study options

Choosing a double degree allows you to deepen your knowledge within two separate study areas. This means you can pursue your career and follow your passion at the same time. And when you graduate, you’ll have a set of skills that will really set you apart.

The Bachelor of Media and Communication can be combined with a number of other degrees. Visit the Double Degrees page to learn more.

Further study options

While the Bachelor of Media and Communication provides skills, knowledge, and confidence to pursue a wide range of careers upon graduation, you may also wish to explore further study options.

For honours course information, please visit Bachelor of Media and Communication with Honours

Expand and specialise your communication skills with our postgraduate options in Strategic Communication

Find out more about what you'll study, entry requirements, fees and scholarships - and to apply.

Visit the course page

Career opportunities

Media and communications graduates are sought after ‘sense-makers’ in a confusing world.

You’ll be employed to create and manage messaging, solve problems, raise awareness and share stories. A degree in Media and Communication will prepare you to work in fast-paced and dynamic communications roles across a multitude of fields, dealing with critical issues of the day, every day. You’ll become a strategic and creative forward thinker with the ability to prepare content for a range of channels and audiences.

Whether you are interested in becoming an investigative journalist, a ministerial advisor or a campaign manager, you'll graduate with the vital capabilities and entrepreneurial mind-set you need to adapt and grow in your chosen field.

Whatever your chosen medium or platform, you’ll have the confidence and initiative to create media that speaks to your audience.

These are some of the top careers projected to grow in the next five years.^

11.4%

Advertising and
Marketing Professionals

Projected increase by 2026^

5.7%

Policy and
Planning Managers

Projected increase by 2026^

7.1%

Journalist

Projected increase by 2026^

^ ABS Labour Force Survey, National Skills Commission trend data to May 2021 and projections to 2026.

Feature Story

Media studies give Bronwyn’s passion a voice

“I didn’t have a very traditional path to University” reveals Bronwyn Lisson, final year Bachelor of Media and Communication student and co-host of Two Tassie Chicks Podcast.

But now, Bron is looking to her future in Tasmania’s media industry.

Read more about Bronwyn's story